CXO MovesLeadership & Strategy
Jamie McBride Joins Grevon as Marketing Director

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Grevon has appointed Jamie McBride as Marketing Director, strengthening its leadership team as the company continues to develop AI-powered solutions designed to transform guest acquisition in the hospitality industry.
In his new role, Jamie will lead the company's marketing strategy, brand development, and market positioning efforts as Grevon expands its presence within the rapidly evolving hospitality technology landscape.
The appointment comes at a time when artificial intelligence is reshaping how travelers discover, evaluate, and book hospitality experiences. As customer expectations evolve and digital channels become increasingly AI-driven, hospitality providers are seeking new ways to connect with guests and optimize acquisition strategies.
Jamie was drawn to Grevon's vision of building for the future of hospitality from the ground up, particularly its focus on agentic AI technologies that can deploy intelligent agents to support guest acquisition and engagement at scale.
The move also reflects the growing importance of AI-powered platforms capable of adapting to changing consumer behaviors and booking journeys.
"The way guests find and book is changing, fast, and most of the industry is trying to catch up. Grevon is building for it from day one."
Before joining Grevon, Jamie spent time with Bookboost, where he contributed to initiatives focused on guest data and customer communication technologies. He expressed appreciation for the experience while embracing the opportunity to help shape Grevon's next phase of growth.
As AI continues to redefine how businesses attract and engage customers, marketing leaders with a deep understanding of technology, storytelling, and market dynamics are becoming increasingly important.
Jamie's appointment positions Grevon to further strengthen its visibility and thought leadership as hospitality organizations explore the role of AI in guest acquisition, personalization, and commercial growth.
About Grevon:
Grevon is a hospitality technology company focused on helping hotels and hospitality businesses improve guest acquisition through AI-powered solutions. The company is developing an agentic AI platform designed to help organizations adapt to changing customer discovery and booking behaviors in an increasingly digital marketplace.