Explore the latest industry news in MARTECH, including insights, trends, and key updates shaping the industry.
DeepSeek’s upcoming AI model is expected to play a key role in China’s push to compete with US AI leaders, highlighting growing geopolitical and technological rivalry.
Oracle’s latest layoffs, announced via a 6 AM email, reflect a broader restructuring effort driven by AI investments and cost optimization.
Marc Benioff says AI is being wrongly blamed for tech layoffs, highlighting cost pressures and over-hiring as key factors behind workforce cuts.
Google Maps is rolling out AI-generated captions powered by Gemini to simplify photo sharing and improve user-generated content on the platform.
Intel has joined Elon Musk’s Terafab initiative to build AI chips for robotics and data centers, highlighting growing demand for large-scale compute infrastructure.
Anthropic has expanded partnerships with Broadcom and Google to secure large-scale AI chip capacity, highlighting growing demand for compute in AI development.
Outcome-based AI is expected to replace assistive tools by 2028 as enterprises prioritize measurable business impact over productivity gains.
Netflix has launched VOID, an AI model that can alter video scenes and reshape storylines by understanding context and physical interactions.
McKinsey’s AI leadership playbook suggests companies should reduce management layers and adopt flatter structures to improve speed and efficiency.
Anthropic research reveals that large language models can display emotion-like patterns affecting outputs, prompting calls for better AI alignment and safety measures.
Meta has suspended work with AI startup Mercor after a cyberattack, highlighting rising concerns around data security in AI training and recruitment platforms.
Google, Microsoft, Amazon and Meta are facing increasing resistance across US states over data centre projects, raising concerns for AI infrastructure growth.