Gianna Oriente Joins Klick as Director, Media Strategy & Planning

Klick has appointed Gianna Oriente as Director, Media Strategy & Planning, further strengthening its media leadership as the agency continues to expand its strategic marketing capabilities.

Announcing the appointment on LinkedIn, Gianna shared her excitement about beginning the new role, describing it as an exciting new chapter in her career and expressing her enthusiasm about collaborating with teams across Klick.

Leading Media Strategy and Planning

As Director, Media Strategy & Planning, Gianna will help lead the development and execution of integrated media strategies designed to support client growth and deliver measurable business outcomes.

Her role will focus on planning data-driven media initiatives, collaborating with cross-functional teams, and helping clients navigate an increasingly complex digital media landscape.

Building on Professional Growth

Gianna also reflected on the mentors who supported her professional journey, acknowledging the guidance that helped shape her career and expressing her commitment to continuing that growth in her new position.

Her appointment highlights Klick's continued investment in experienced media leaders as organizations increasingly seek integrated planning strategies powered by data, technology, and customer insights.

Looking Ahead

As media planning continues to evolve through AI, automation, and advanced analytics, Gianna's leadership will support Klick's efforts to deliver strategic, insight-driven campaigns that help clients achieve stronger marketing performance.

About Klick

Klick is one of the world's largest independent healthcare marketing agencies, delivering integrated marketing, media, technology, data, and commercialization solutions for life sciences, pharmaceutical, biotechnology, and healthcare organizations worldwide.