Vanitha Selva Joins WPP Media as Vice President, Clients

WPP Media has appointed Vanitha Selva as Vice President, Clients, marking a significant addition to its leadership team in Malaysia as the company continues to strengthen its client-centric growth strategy.

Vanitha joins WPP Media after an accomplished career spanning nearly two decades at Carat Malaysia, where she most recently served as Partner and Head of Carat. During her tenure, she progressed through multiple leadership roles, building deep expertise in media strategy, client management, and business growth.

In her new role, Vanitha will play a key part in strengthening client leadership, deepening strategic partnerships, and supporting WPP Media's ambition to deliver growth-focused solutions for brands operating in an increasingly complex media environment.

Her appointment comes at a time when media, marketing, technology, and AI are becoming more interconnected, requiring agencies to rethink how they create value for clients.

According to WPP Media Malaysia, Vanitha's extensive experience and proven leadership capabilities make her a valuable addition to the organization as it continues to expand its presence in the market. The appointment also follows several notable business wins for the network, reinforcing its momentum and growth ambitions in Malaysia.

Beyond her agency leadership experience, Vanitha has been actively involved in advancing the media industry through her contributions to the Media Specialists Association of Malaysia, where she previously served in leadership positions. Her industry involvement has helped shape conversations around media excellence and professional development across the sector.

As brands navigate a rapidly evolving media landscape shaped by data, AI, and changing consumer behaviors, experienced client leaders are becoming increasingly critical to helping organizations unlock growth and marketing effectiveness.

With her deep understanding of client needs and extensive agency experience, Selva is well positioned to help WPP Media strengthen relationships, drive innovation, and deliver measurable business outcomes for clients across the region.

 

About WPP Media

WPP Media is WPP's media investment and marketing services business, helping brands drive growth through media, data, technology, AI-powered solutions, and strategic expertise. The company works with leading brands worldwide, combining talent, innovation, and advanced marketing capabilities to deliver business impact.