CXO MovesLeadership & Strategy
Sprinklr Appoints Sarah Stansberry as Chief Marketing Officer
Article content
Sprinklr has appointed Sarah Stansberry as Chief Marketing Officer (CMO), strengthening its executive leadership as the company continues expanding its AI-powered Unified Customer Experience (Unified-CX) platform.
The appointment reinforces Sprinklr's commitment to accelerating global growth and helping organizations deliver connected customer experiences across marketing, sales, service, and communications.
Leading the Next Chapter of Marketing
Announcing the move on LinkedIn, Sarah shared that she is joining Sprinklr after nearly five years at Fiserv, describing the role as an exciting new chapter in her career.
She highlighted the rapid evolution of the Unified Customer Experience market, where organizations are increasingly investing in AI-powered technologies to create seamless interactions across every customer touchpoint.
Sarah said Sprinklr's bold vision, significant market opportunity, and leadership team were key factors in her decision to join the company.
Driving Global Growth
As Chief Marketing Officer, Sarah will lead Sprinklr's global marketing organization, helping strengthen the company's brand, accelerate customer engagement, and support business growth.
Her leadership will focus on positioning Sprinklr's Unified-CX platform as enterprises increasingly adopt AI to transform customer, employee, and stakeholder experiences.
With AI reshaping customer engagement strategies across industries, marketing leadership continues to play a critical role in driving market awareness and business expansion.
Looking Ahead
Sarah's appointment reflects Sprinklr's continued investment in executive leadership as it scales its AI-powered customer experience platform globally.
Her extensive experience in enterprise marketing and business growth positions her to help strengthen Sprinklr's market leadership while supporting customers navigating the next generation of AI-enabled customer engagement.
About Sprinklr
Sprinklr is an enterprise software company providing a unified customer experience management platform powered by AI. Its solutions help organizations manage customer engagement across marketing, advertising, customer service, social media, sales, and communications from a single platform.