CXO MovesLeadership & Strategy
Morgan Lehmann Joins Iterable as Vice President of Global Demand Generation
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Iterable has appointed Morgan Lehmann as Vice President of Global Demand Generation, reinforcing its marketing leadership as the company continues accelerating growth across its AI-powered customer engagement platform.
Sharing the announcement on LinkedIn, Morgan said the opportunity was driven by firsthand experience with Iterable's platform, the chance to work alongside an experienced leadership team, and the opportunity to broaden expertise across demand generation, technology, partnerships, and events.
Leading Global Demand Generation
As Vice President of Global Demand Generation, Morgan will lead Iterable's global demand generation strategy, supporting pipeline growth through integrated marketing campaigns, partnerships, events, and revenue-focused initiatives.
The role will focus on helping the company strengthen customer acquisition while aligning marketing efforts with broader business growth objectives.
Building on Customer Experience
Before joining Iterable, Morgan worked with the platform as a customer, providing firsthand insight into its capabilities and value for marketers.
Morgan also highlighted the opportunity to reunite with former colleagues and collaborate with Iterable's leadership team as key factors behind the move.
Looking Ahead
As organizations continue investing in AI-powered customer engagement and lifecycle marketing, demand generation leaders play an increasingly important role in connecting marketing performance with business growth.
Morgan's appointment reflects Iterable's continued investment in experienced marketing leadership to strengthen pipeline development and accelerate global expansion.
About Iterable
Iterable is an AI-powered customer communication platform that helps organizations create personalized experiences across email, mobile, SMS, in-app messaging, and other digital channels. The platform combines customer data, automation, and artificial intelligence to enable brands to build stronger customer relationships and drive measurable business outcomes.