Jen Brown Joins ABM Alliance as Director of Marketing

ABM Alliance has announced the appointment of Jen Brown as Director of Marketing, adding an experienced marketing leader to support the organization's continued growth and community-focused initiatives.

Sharing the news, Jen expressed her excitement about joining ABM Alliance and contributing to its next phase of growth. She highlighted the opportunity to work alongside a talented team and help drive the organization's marketing strategy forward as it continues building momentum within the account-based marketing community.

ABM has become a critical component of modern B2B marketing strategies, enabling organizations to align sales and marketing efforts around high-value accounts and deliver more personalized customer experiences. As companies increasingly focus on revenue-driven marketing approaches, communities and organizations dedicated to advancing ABM best practices continue to play an important role in educating and connecting industry professionals.

In her new role, Jen will be responsible for leading marketing initiatives, strengthening community engagement, and supporting the organization's mission of helping marketers and business leaders succeed through account-based strategies and collaboration.

Jen also thanked Warren Delicate, Jack Thompson, and Gabriel Pike for the opportunity to join the organization and contribute to its ongoing journey.

About ABM Alliance:

ABM Alliance is a community-driven organization focused on advancing the practice of account-based marketing. The organization brings together marketing, sales, and revenue leaders to share insights, best practices, networking opportunities, and educational resources designed to help businesses achieve stronger customer engagement and growth.