Honasa Consumer appoints Neha Gupta as Senior Vice President

Honasa Consumer Ltd. has appointed Neha Gupta as Senior Vice President, adding an experienced consumer business leader as the company continues to build and scale its portfolio of consumer brands.

Neha brings experience across P&L leadership, growth, brand building, category creation and go-to-market strategy, with a career spanning businesses at different stages of scale and maturity.

Building and Scaling Consumer Businesses

Neha's experience has centred on building and scaling consumer businesses, including creating new-age consumer brands and categories as well as accelerating established market leadership.

Her background combines commercial leadership with an understanding of the consumer, giving her experience across different phases of a brand's development, from category creation and market entry to scaling established businesses.

At Honasa Consumer, this experience will contribute to the company's broader consumer business as it continues to operate across a portfolio of beauty and personal care brands.

Bringing P&L and Commercial Leadership

A key part of Neha's experience is P&L leadership, alongside responsibility for growth and commercial performance.

Her background reflects an approach that combines consumer understanding with commercial discipline, with a focus on building businesses that can scale while maintaining a clear connection between brand strength and business performance.

This combination is increasingly relevant in consumer markets where companies are balancing investment in brands with the need to deliver sustainable and profitable growth.

Focus on Brand and Category Creation

Neha has also worked across brand building and category creation, areas that require businesses to understand changing consumer behaviour and identify opportunities to create differentiated propositions.

Her experience spans both new-age consumer brands and established market leaders, giving her exposure to businesses at different stages of maturity.

That breadth provides a foundation for navigating the different growth requirements that come with building emerging categories and strengthening established brands.

Connecting Consumer Understanding With Growth

Neha describes her leadership approach as focused on combining deep consumer understanding, brand strength and commercial discipline to drive profitable growth and build long-term brand equity.

The approach brings together several dimensions of consumer business leadership, from understanding customer needs and building brands to developing go-to-market strategies and managing commercial outcomes.

Her appointment adds this combination of consumer and commercial experience to Honasa Consumer's leadership team.

A New Chapter at Honasa Consumer

Neha's move to Honasa Consumer comes as the company continues to develop its presence in India's consumer and beauty ecosystem.

For Neha, the new role provides an opportunity to apply her experience across growth, brand building, category creation and P&L leadership within a company built around a portfolio of consumer brands.

Her focus on connecting consumer insight with commercial discipline will be central to the next phase of her work at Honasa Consumer.

About Honasa Consumer

Honasa Consumer Ltd. is a consumer company with a portfolio of beauty and personal care brands. The company was founded by Varun and Ghazal Alagh and is known for brands including Mamaearth, The Derma Co., Aqualogica, Ayuga and Staze.