CXO MovesLeadership & Strategy
Helene Draoulec Joins Brevo as Vice President of Marketing
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Brevo has appointed Hélène DRAOULEC as Vice President of Marketing, reinforcing its executive leadership as the company continues to expand its global presence and help organizations deliver better customer experiences.
Announcing the news on LinkedIn, Hélène reflected on a 15-year career journey that ultimately led her to what she describes as her ideal company.
"It took me 15 years to find my ICP (Ideal Company Profile)."
Finding the Right Fit
For Hélène, the decision to join Brevo was shaped by more than just the role. She highlighted a combination of factors that aligned with her professional values, including a customer-centric mission, a product trusted by hundreds of thousands of users, decisive leadership, and a collaborative, entrepreneurial culture.
She also pointed to Brevo's commitment to diversity, authentic social values, and its ability to balance rapid growth with profitability as key reasons behind her decision.
Leading Marketing Through Customer Experience
As Vice President of Marketing, Hélène will help lead Brevo's global marketing strategy, supporting the company's continued growth while strengthening its mission to simplify and improve customer experience.
Reflecting on her first month with the company, she shared that the experience has exceeded her expectations and reaffirmed her belief that she had found the right organization to continue her leadership journey.
She also thanked Vanessa Boudin-Lestienne for helping make the opportunity possible.
Looking Ahead
With a strong focus on customer experience, collaboration, and sustainable growth, Hélène now joins Brevo at an exciting stage of its evolution.
Her appointment further strengthens the company's leadership team as it continues to invest in innovation, international expansion, and helping businesses build stronger customer relationships.
About Brevo
Brevo is a leading customer relationship platform that helps businesses manage marketing, sales, customer communication, and CRM from a single solution. Trusted by hundreds of thousands of organizations worldwide, the company enables businesses to create meaningful customer experiences through multichannel engagement and automation.