Denise Ocasio Promoted to Head of Investment & Growth at WPP Media US

WPP Media US has promoted Denise Ocasio to Head of Investment & Growth, strengthening its leadership team as the organization continues to evolve its media investment and client growth strategies.

In her expanded role, Denise will oversee investment and partner strategies across WPP Media US's portfolio of existing clients while also supporting new business initiatives. She will work closely with internal teams and industry partners to drive investment innovation, strengthen client outcomes, and identify new growth opportunities across the media landscape.

The promotion highlights the increasing importance of investment leadership within the advertising and media industry, where agencies are navigating a rapidly changing ecosystem shaped by data, technology, evolving consumer behavior, and growing client expectations. Organizations are increasingly looking to modernize investment approaches to deliver greater efficiency, transparency, and measurable business results.

Denise emphasized her commitment to advancing modern investment principles while supporting clients and leading high-performing teams across the business. Her appointment reflects WPP Media's continued focus on building strategic partnerships and innovative investment frameworks that help brands maximize the value of their media investments.

As agencies continue to adapt to an increasingly complex advertising environment, leadership roles that bridge investment strategy, partnership development, and business growth are becoming central to long-term success.

About WPP Media

WPP Media is the media investment and marketing services division of WPP, supporting brands with media strategy, planning, buying, audience engagement, and growth initiatives. The organization works with clients across industries to help navigate an increasingly data-driven and technology-enabled marketing environment.