DNSFilter has announced the appointment of Conor Coughlan as Chief Marketing Officer, adding an accomplished technology marketing executive to its leadership team as the company continues its growth trajectory in the cybersecurity market.

Coughlan joins DNSFilter's executive leadership team with more than 25 years of experience helping SaaS organizations scale across global markets. Throughout his career, he has built a reputation for driving growth, expanding market share, and creating differentiated brand positioning in highly competitive industries.

Driving a Unified Go-to-Market Strategy

As Chief Marketing Officer, Coughlan will lead all aspects of DNSFilter's marketing organization, operating in close alignment with the company's revenue leadership team under a unified go-to-market model.

His responsibilities span demand generation, brand management, regional marketing, account-based marketing, strategic alliances and partner marketing, influencer programs, marquee events, and broader growth initiatives designed to accelerate revenue and market expansion.

Beyond marketing leadership, Coughlan also contributes to strategic business initiatives, including mergers and acquisitions, corporate strategy, and future growth planning.

Bringing Award-Winning Cybersecurity Marketing Expertise

Coughlan was recognized as Cyber CMO of the Year in 2025 by the Cybersecurity Marketing Society, reflecting his contributions to the cybersecurity industry's evolving marketing landscape.

Commenting on the opportunity, Coughlan highlighted DNSFilter's market potential and ambition to become a category-defining leader in the AI-driven cybersecurity era.

"I have spent my career helping companies scale efficiently, capture market share and stand out in crowded markets. DNSFilter has the technology, the customer base, and the ambition to become an AI category-defining leader."

His appointment comes at a time when cybersecurity organizations are increasingly investing in growth, brand differentiation, and AI-powered innovation to address evolving customer needs and market opportunities.

Positioning DNSFilter for Continued Growth

With cyber threats continuing to evolve and organizations placing greater emphasis on proactive security solutions, DNSFilter is focused on expanding its market presence while strengthening customer engagement and partner relationships.

Coughlan's extensive experience leading global marketing organizations and building revenue-focused go-to-market strategies is expected to play an important role in supporting the company's continued growth and market leadership ambitions.

About DNSFilter

DNSFilter is a cybersecurity company that delivers AI-driven DNS security and web content filtering solutions designed to protect organizations from cyber threats. The company helps businesses prevent malicious activity, improve network security, and safeguard users through advanced threat detection and real-time protection technologies.