Arpit Tyagi Begins a New Chapter at Uber

Uber has announced the appointment of Arpit Tyagi as its Head of Advertising, India, marking a significant step in the company's efforts to expand its advertising business in one of the world's most dynamic digital markets.

Arpit shared the news on LinkedIn, expressing enthusiasm about joining Uber and contributing to the evolution of its advertising platform. In his new role, he will work closely with brands, agencies, and merchant partners to unlock new growth opportunities through Uber Advertising.

Bringing More Than 15 Years of Industry Experience

With over 15 years of experience spanning advertising, media, advertising technology, and retail media, Arpit brings a strong understanding of the evolving marketing landscape. Throughout his career, he has collaborated with brands, agency partners, and cross-functional teams to develop advertising strategies that balance consumer value with measurable business outcomes.

Reflecting on his professional journey, Arpit noted that the most impactful advertising is built around creating meaningful experiences for consumers while delivering tangible results for businesses.

Leading Uber Advertising's Growth in India

Uber Advertising is designed to help brands engage consumers during real-world moments such as daily commutes, airport journeys, food deliveries, and city exploration. By leveraging contextual insights generated through mobility and commerce, the platform enables advertisers to deliver timely and relevant brand experiences.

Arpit highlighted that India represents one of the most exciting advertising markets globally and emphasized Uber Advertising's unique position at the intersection of mobility, commerce, and media.

His appointment comes as Uber continues to strengthen its advertising business and invest in new capabilities that enable brands to reach highly engaged audiences across its ecosystem.

Building the Future of Mobility Media

As part of its expansion plans, Uber is actively growing its advertising team in India across multiple functions. Arpit encouraged professionals interested in shaping the future of mobility media and advertising technology to explore career opportunities with the company.

With digital advertising becoming increasingly data-driven and contextual, Uber continues to position its advertising platform as a strategic channel for brands seeking measurable consumer engagement.

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About Uber

Uber is a global technology company that connects millions of people with mobility, delivery, and logistics services through its digital platform. In addition to ride-hailing and food delivery, Uber has expanded into advertising, enabling brands to engage consumers through contextual experiences across its mobility and commerce ecosystem.