Annabel Rake Appointed EMEA Chief Marketing Officer at Deloitte

Deloitte has appointed Annabel Rake as EMEA Chief Marketing Officer, marking a significant leadership milestone as the organization launches Deloitte EMEA, a new regional structure spanning 80 countries, 132,000 professionals, and 6,000 partners.

In her new role, Annabel will lead Deloitte's brand and marketing strategy across the EMEA region, focusing on strengthening brand trust, shaping market narratives, and driving growth through deeper client and market insights. Her appointment comes at a transformative moment for the organization as it seeks to further align capabilities and deliver greater value to clients and communities across the region.

Sharing the news, Annabel highlighted three key priorities for the role: building a brand that stands for trust, purpose, and progress; shaping Deloitte's narrative around evolving client needs and market trends; and fueling growth through sharper market and customer understanding.

As organizations across industries navigate accelerating technological, economic, and regulatory change, marketing leadership is playing an increasingly strategic role in helping businesses build trust, strengthen market relevance, and create long-term competitive advantage. Annabel's appointment reflects Deloitte's continued investment in brand, client engagement, and growth across one of its most significant global regions.

Working alongside Deloitte's extensive network of brand and marketing professionals, she will help define how the organization engages with clients, partners, and communities throughout EMEA.

About Deloitte:

Deloitte is one of the world's leading professional services organizations, providing audit, consulting, tax, risk advisory, and financial advisory services. Operating across more than 150 countries and territories, Deloitte helps organizations address complex business challenges and drive sustainable growth.