Aditya Gupta Joins IMS Group as Global Vice President of Marketing

IMS Group has appointed Aditya Gupta as Global Vice President of Marketing, strengthening its leadership team as the organization continues to expand its market presence and brand portfolio.

In his new role, Aditya will oversee marketing strategy and execution across all six brands within the IMS Group portfolio. His responsibilities will include driving brand growth, strengthening market positioning, supporting customer engagement initiatives, and aligning marketing efforts with the company's broader business objectives.

The appointment reflects the increasing importance of integrated marketing leadership in managing multi-brand organizations operating across diverse markets and customer segments. As businesses continue to navigate evolving buyer expectations and digital transformation initiatives, marketing leaders are playing a critical role in shaping growth strategies and brand differentiation.

Aditya brings experience in marketing strategy, demand generation, brand building, and business growth. His leadership will be focused on fostering collaboration across teams while supporting the organization's long-term expansion plans.

The move comes as IMS Group continues to invest in strengthening its brand presence and marketing capabilities across its business portfolio, positioning itself for continued growth in a competitive business environment.

About IMS Group

IMS Group is a business services and outsourcing organization that provides talent, operational, and business support solutions to clients across multiple industries. Through its portfolio of brands, the company supports organizations in scaling operations, improving efficiency, and driving business growth globally.