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Rox Secures $100 Million Series B Led by General Catalyst and March Capital at $1.3 Billion Valuation

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Rox has raised $100 million in Series B funding at a $1.3 billion valuation, just 12 months after launching. The round was co-led by General Catalyst and March Capital, with participation from Sequoia Capital, Databricks Ventures, Prosperity7 Ventures, Factory and other investors.
The funding will support the company's ambition to build and scale its Revenue Agent platform, which uses artificial intelligence to help large enterprises identify, pursue and grow revenue opportunities.
Rox is positioning Revenue Agents as a new category of enterprise AI, moving beyond conventional sales automation towards agents that can independently identify prospects, prepare sales teams and execute revenue-generating workflows.
The company says its customers have collectively closed more than $7.5 billion in revenue since partnering with Rox, reflecting its focus on measurable commercial outcomes.
Building the Revenue Agent Category
Rox describes a Revenue Agent as an AI-powered system designed to find, win and grow revenue opportunities for businesses.
Unlike conventional sales tools that primarily support individual tasks, the platform is designed to operate across the revenue lifecycle. Its agents can identify potential customers, uncover business opportunities, gather relevant intelligence, prepare sales representatives and support engagement with prospective buyers.
The company is focused on Global 2000 enterprises, with dozens of large public companies across medical devices, manufacturing and financial services already using its platform.
Rox aims to enable businesses to assign revenue objectives to AI agents, allowing them to identify opportunities and coordinate the work required to pursue them.
Rapid Growth and Enterprise Results
Since its launch, Rox reports that its annual recurring revenue has grown tenfold, while customers have achieved up to 25 times return on investment within months. The company also reports net revenue retention exceeding 700% across its enterprise accounts.
Its announcement highlights several customer deployments that demonstrate the platform's application across industries.
At a Fortune 500 medical devices company, Rox identifies rural hospitals with new funding and prepares sales representatives with the information required to pursue opportunities, including joint funding proposals. The company says this deployment has generated $200 million in pipeline and $24 million in closed-won revenue within months.
At one of the leading payroll providers in the United States, Rox supports outreach to millions of small businesses. According to the company, this approach has reduced the cost of acquiring a customer by 80%.
In another deployment, a global IT services business generated more than $330 million in qualified pipeline within eight weeks using the platform.
These examples highlight Rox's focus on connecting AI automation directly to sales performance, pipeline development and revenue generation.
Backing Its Applied AI Ambition
Rox says its platform is developed by an applied AI team of approximately 50 researchers based in San Francisco. The company is investing in technology designed to operate across complex enterprise data environments and revenue workflows.
It also points to recognition in the 2026 Gartner Magic Quadrant for Revenue Action Orchestration, where it says it was named the only Visionary.
The Series B investment gives Rox additional capital to expand its research capabilities, strengthen its platform and scale its presence across large enterprises.
Bringing AI to the Real Economy
A defining part of Rox's strategy is its focus on applying AI beyond technology companies. Its enterprise customers span medical devices, manufacturing, financial services and other established industries where revenue operations often involve complex sales cycles and large customer networks.
The company believes AI agents can take on a more active role in identifying and developing commercial opportunities, allowing sales teams to focus on higher-value customer interactions.
With $100 million in new funding and a $1.3 billion valuation within its first year, Rox is positioning itself among the emerging companies shaping the next phase of enterprise AI.
Its broader ambition is to accelerate how businesses generate revenue by moving AI agents from task-level assistance into end-to-end revenue execution.
About Rox
Rox is an AI company developing Revenue Agents for enterprise revenue teams. Its platform is designed to identify potential customers, uncover sales opportunities, support sales engagement and help organisations grow revenue through AI-powered automation. The company focuses on Global 2000 businesses across industries including medical devices, manufacturing and financial services.
Source: Rox company announcement; Fortune Term Sheet