Zscaler Appoints Joyce Kim as Chief Marketing Officer to Lead Global Growth Strategy

Zscaler has appointed Joyce Kim as its new Chief Marketing Officer, bringing on board a seasoned marketing leader with extensive experience across enterprise technology and global brand strategy. In her new role, Kim will lead the company’s global marketing organization, with a focus on scaling execution and strengthening market positioning.

Kim brings close to three decades of experience in building and leading high-performing marketing teams across some of the most recognized names in technology. Her background includes leadership roles at companies such as Twilio, Genesys, Arm, and Microsoft, where she played a key role in launching enterprise platforms spanning real-time communications and AI-driven solutions.

At Zscaler, she is expected to drive initiatives that enhance brand visibility, deepen customer engagement, and support the company’s go-to-market strategy as demand for AI-powered cloud security solutions continues to accelerate. Her appointment comes at a time when enterprises are increasingly navigating complex digital environments shaped by cloud adoption, data growth, and evolving cybersecurity challenges.

The company is positioning itself to capitalize on these shifts by strengthening its leadership bench and aligning marketing efforts more closely with long-term growth objectives. Kim’s experience in scaling marketing operations and delivering high-impact campaigns is expected to play a critical role in advancing these efforts.

Her appointment reflects Zscaler’s broader focus on expanding its market presence and reinforcing its leadership in the cybersecurity space, particularly as organizations look for integrated, AI-driven approaches to securing modern digital infrastructure.