Nathan Davies Joins Marks and Spencer as Head of Data & AI Delivery

Marks and Spencer has appointed Nathan Davies as Head of Data & AI Delivery, strengthening its leadership capabilities as the retailer continues investing in data, artificial intelligence, and digital transformation.

In his new role, Nathan will lead the strategic delivery of key data and AI programmes while working closely with product, engineering, and senior leadership teams across Digital & Technology.

Leading Data and AI Delivery

Nathan's mandate will focus on turning Marks and Spencer's data and AI strategy into effective, scalable programmes across the organization.

His responsibilities include aligning delivery with strategic priorities, improving investment targeting, and maintaining strong governance across complex technology initiatives. He will also work across product, engineering, and leadership functions to ensure data and AI programmes deliver measurable business value.

Turning AI Investment Into Customer Impact

For retailers, the challenge is increasingly moving beyond experimentation with AI toward deploying data and AI capabilities that can improve customer experiences and strengthen operational performance.

Nathan's focus on simplifying complexity, strengthening execution, and aligning delivery with emerging trends in data and AI positions him to help Marks and Spencer navigate that transition.

His experience leading large matrixed teams and shaping operating models will also support the retailer as it scales complex technology programmes across its organization.

Looking Ahead

As Marks and Spencer continues its digital transformation, data and AI are becoming increasingly important to how the business understands customers, improves decision-making, and develops new digital capabilities.

Nathan's appointment adds delivery leadership at a time when successful AI adoption increasingly depends not only on technology, but also on governance, operating models, stakeholder alignment, and disciplined execution.

About Marks and Spencer

Marks and Spencer is a major UK retailer operating across clothing, home, and food, with a growing focus on digital capabilities, technology, and data-led customer experiences.