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Natalie Burton Elevated to EMEA Head of Media Operations at Omnicom Media

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Natalie Burton has been promoted to EMEA Head of Media Operations at Omnicom Media Group.
In her expanded role, Burton will help lead media operations across EMEA markets while continuing to collaborate closely with teams across the broader Omnicom Media network.
Her elevation comes during a transformative period for the global media and advertising industry as organizations increasingly focus on operational efficiency, cross-market integration, AI-driven workflows, and scalable media execution.
The move also reflects the growing importance of operational leadership as global media organizations continue evolving around automation, platform consolidation, and data-driven media ecosystems.
About Omnicom Media Group:
Omnicom Media Group is the media services division of Omnicom Group, overseeing global media agencies and providing integrated media, analytics, technology, and marketing solutions for brands worldwide.