CXO MovesAI Leadership & Strategy
Davin Power Joins The Trade Desk as Vice President, Global Head of Agency
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The Trade Desk has appointed Davin Power as Vice President, Global Head of Agency, further strengthening its leadership team as the company continues scaling its global agency relationships and Open Internet strategy.
Power announced the move following his onboarding with the company, highlighting the organization’s ambition, pace, strategic clarity, and focus on shaping the future of the Open Internet.
In his new role, he will help lead global agency partnerships and collaboration initiatives as The Trade Desk continues expanding its position within the evolving advertising and programmatic ecosystem.
The appointment comes at a time when the advertising industry is navigating major shifts driven by AI, retail media, identity transformation, streaming growth, and increasing demand for transparent, data-driven advertising infrastructure.
The Trade Desk continues to position itself as a major independent player within the Open Internet ecosystem, helping brands and agencies navigate audience engagement beyond closed platform environments.
Power’s appointment also reflects the growing importance of agency leadership roles as global advertisers increasingly prioritize integrated media, data, AI-driven optimization, and cross-platform advertising strategies.
About The Trade Desk:
The Trade Desk is a global advertising technology company that empowers brands and agencies to plan, manage, optimize, and measure digital advertising campaigns across channels including connected TV, audio, display, mobile, and retail media.