Christine Gammons Promoted to Principal, CB Engagement Marketing at Workday

Workday has promoted Christine Gammons to Principal, CB Engagement Marketing, recognizing her contributions to customer engagement and community-focused marketing initiatives.

The promotion comes as organizations increasingly rethink customer engagement strategies in response to evolving digital experiences and the growing influence of AI across marketing and communications functions.

During her nearly five years at Workday, Christine has worked closely with teams focused on customer programs, engagement initiatives, and value-driven marketing experiences designed to strengthen relationships across the company’s ecosystem.

In sharing the news, Christine highlighted the importance of collaboration, mentorship, and shared customer-focused goals, while also emphasizing the growing role AI will play in shaping how organizations market, engage, and deliver value to customers in the future.

The move reflects the broader transformation taking place across enterprise marketing teams as AI technologies continue influencing personalization, customer experience, campaign strategy, and community engagement initiatives.

As enterprise software companies increasingly invest in customer-led growth and long-term engagement strategies, leadership roles centered around customer experience and community engagement are becoming increasingly important.

 

About Workday:

Workday provides enterprise cloud applications for finance, human resources, planning, and workforce management. The company focuses on helping organizations improve operational efficiency, employee experience, and business agility through cloud and AI-powered technologies.

 

About Christine Gammons:

Christine Gammons is a marketing and customer engagement professional with experience across community programs, customer marketing, and engagement strategy. Her work focuses on building meaningful customer experiences and strengthening long-term community and brand relationships.