Adsmurai Appoints Jesus Gonzalez Diaz as VP Growth & Client Strategy

Adsmurai has appointed Jesús Gonzalez Diaz as Vice President of Growth and Client Strategy, reinforcing its focus on aligning commercial direction with product innovation and measurable client outcomes. The move comes as the company continues to expand its presence at the intersection of marketing technology, artificial intelligence, and data-driven activation.

In his new role, Diaz will work on connecting strategy with execution, ensuring that product evolution and go-to-market efforts are closely tied to client impact. His mandate includes helping brands navigate increasingly complex growth environments by leveraging AI-led insights and performance-driven marketing approaches.

Diaz brings a broad background across media, marketing, and digital strategy. He joins Adsmurai after leading digital and business initiatives at UM Spain and heading marketing at SONORA. Prior to that, he spent nearly six years at dentsu, where he worked on client strategy and multimedia planning for global brands. His early career includes hands-on experience in performance marketing, content, and platform-led campaigns at WINK Transforming Through Digital.

The appointment aligns with Adsmurai’s ongoing international expansion and its efforts to deepen capabilities in AI and data. As companies increasingly look for integrated growth solutions, the role is expected to play a key part in bridging strategic planning with execution at scale.

About Adsmurai:
Adsmurai is a marketing technology company that operates at the intersection of AI, data, and digital activation, helping brands scale growth through a technology-first and performance-driven approach.

About Jesús Gonzalez Diaz:
Jesús Gonzalez Diaz is a marketing and digital strategy leader with experience across media, performance marketing, and client strategy, having worked with global brands and agencies to drive growth and transformation.