CXO MovesAI Leadership & Strategy
Adam Schoenfeld Joins Inflection.io as CMO, Signals Shift Toward AI-Native Marketing Leadership
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Inflection.io has appointed Adam Schoenfeld as Chief Marketing Officer, tasking him with leading the company’s marketing strategy and advancing its go-to-market approach in an increasingly AI-driven landscape. His role is expected to focus on aligning marketing execution with product innovation, particularly as businesses explore automation and intelligence-led growth models.
Schoenfeld’s early direction reflects a shift toward what he describes as an “AI-native” marketing function, where artificial intelligence is embedded into daily workflows, decision-making, and campaign development. Rather than following traditional onboarding playbooks, he has begun building internal systems that integrate data, workflows, and team collaboration into a unified AI-supported framework.
This includes developing centralized knowledge systems for go-to-market teams, enabling real-time access to pipeline insights, customer interactions, and content opportunities. His approach also emphasizes internal capability building, with a focus on equipping teams to leverage AI tools across functions such as campaign execution, performance tracking, and strategic planning.
The move signals Inflection.io’s intent to position itself at the intersection of marketing and AI adoption, particularly as enterprises look to operationalize intelligent systems across revenue functions.
About Inflection.io: Inflection.io is a B2B technology company focused on helping organizations scale their go-to-market efforts through AI-powered solutions. Its platform is designed to support revenue teams in automating workflows and improving engagement across the customer lifecycle.
About Adam Schoenfeld: Adam Schoenfeld brings extensive experience in marketing leadership and go-to-market strategy, with a track record of building and scaling high-performing teams. His focus on experimentation and systems-driven execution is expected to play a key role in shaping Inflection.io’s next phase of growth.